About Me
Curious, Strategic, Detailed & Creative
I’m a UX and product design leader who thrives on solving complex problems and crafting seamless experiences. I’ve partnered with teams in retail, healthcare, and EdTech to transform insights into impactful products — from mobile-first eCommerce redesigns to scalable design systems and cross‑channel experiences.
Over the past 15 years, I’ve developed the ability to move seamlessly between visionary and realist, leader and do-er, research and design, shaping products from discovery through delivery. Throughout every work effort, I constantly zoom in and out — shifting between high-level strategy and detailed execution.
Zooming out helps me analyze the landscape, align on business and user goals, and ensure the overarching vision remains clear.
Zooming in allows me to refine hierarchy, user flows, micro-interactions, and design details that ultimately define the user experience and make the strategy come to life.
This back‑and‑forth ensures solutions are thoughtfully crafted and grounded in both insight and detail.
I approach each challenge like a puzzle: breaking it apart, understanding every piece, and reassembling it into something simpler, more human, and delightful to use. My work balances user needs, business goals, and technical constraints — always aiming to make technology approachable, inclusive, and frustration‑free.
*Most projects on my site are password-protected due to NDAs and trade secrets. Feel free to reach out for the password to see my work in detail.
Outside of work, I’m a maker at heart. I spend my time creating — whether that’s crafting, gardening, home renovation projects, or playing music — always trying to find new ways to be creative. I live in Twin Cities Metro area of Minnesota with my husband, two kids, three rescue dogs, and rescue cat . You’ll also often find me cheering on my kids at their sporting events, bingeing a good show, swimming in my pool, or sipping coffee while reading a good book.